SENIOR PROJECT / CAMPAIGN DESIGN / POSTER SERIES
Year : 2022
Roles : Creative Director, Producer, Art Director,
Art Department, Prop Master, and Copy Writer
‘Don’t turn a diet into damages’ is a campaign made up of a series of posters that showcase the negative effects of following diet patterns, while promoting reliable health information sources for the young generation,especially women. The concept is to create a visual impact by combining healthy diet imagery with surrealism scenarios. Each poster represents possible health risks from the three common diet plans among the target including a low-fat diet or clean eating, a Ketogenic diet, and Intermittent fasting.
Do More Research, Ask Experts
Audiences can scan the QR code provided on posters to access a trustworthy site that will inform them about each diet’s potential side effects.
Physical Placement
Since targets are high school students and undergraduates, each poster had printed in A2 size and placed around the educational institution’s canteen.
Work Process
Exhibition
“Emerge", Photo Thesis Exhibition at Hub of Photography, Bangkok, Thailand (2022)
Solo Exhibition at Photohostel and Photocafe, Bangkok, Thailand (2022)
Hub of Photography, Bangkok Thailand
Photohostel and Photocafe
Hub of Photography, Bangkok Thailand
Guest Speaker
Artist Talk Session for VERSO International School at Hub of Photography, Bangkok, Thailand (2022)